ASSESSING SERVICE QUALITY AND STUDENTS SATISFACTION AT INSTITUTE OF PUBLIC ADMINISTRATION (IPA) IN UNGUJA ZANZIBAR

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Date

2023-01-18

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HUMAN RESOURCE MANAGEMENT ACADEMIC RESEARCH SOCIETY

Abstract

This study evaluated service quality and students’ satisfaction at the Institute of Public Administration (IPA) Unguja Campus. The specific objective in this study was to examine the Reliability, Competence and Means Communication of the employees in satisfying the students at the Institute of Public Administration. The study employed quantitative research approach. The sample size consisted of 241 students and survey questionnaire was used to collect data. Descriptive and Pearson correlation techniques were used to analyze the data from the respondents. The results showed that, (70%) means of communication of the employees, competence of the employees and reliability of the employee have positive correlation with students’ satisfaction at the Institute of Public Administration (IPA) Unguja Campus. The results revealed further that, independent variable which was the means of communication of the employees had greater correlation with student’s satisfaction at the Institute of Public Administration, Unguja (0.844, p < 0.01) with students’ satisfaction compared to reliability of the employees and competence of the employees. The study concludes that, means of communication has significant correlation with students’ satisfaction at the Institute of Public Administration. The study recommends that, the Institute of Public Administration should continue to implement the service quality standards in education to ensure continuous improvement of student’s satisfaction

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Ali etal., 2023